Marketing Technology Whitepapers

Published: Sep 21, 2023

Customer Insights: Customer Experience Testimonials

Businesses are under pressure to find a versatile solution that can help reduce operational costs while resolving customer issues faster. Learn how...

Published: Aug 02, 2023

Hope is NOT a strategy: Secure your business with the Content Cloud

Seems like every week there's news of another security breach. Ponemon Institute has found that the typical data breach costs an average of $3.9 million,...

Published: Sep 22, 2023

Get closer to customers with conversation

You know how to build authentic customer connections. Now you can do it at scale with the WhatsApp Business Platform. Welcome to a world where...

Published: Jun 02, 2023

How Top IT and Marketing Teams Can Move from Customer Experience to Experience Innovation

Customer experience (CX) has historically been a marketing team mandate to innovate across sales, service and commerce. But retail teams have increasingly...

Published: Sep 21, 2023

Make journey mapping your secret to outstanding customer service

Giving customers exceptional experiences is key for any organisation that wants to succeed and grow in today’s competitive environment....

Published: Aug 03, 2023

IDC | Data Security and Privacy Requires Trusted Platform Providers Committed to Security

Finding a platform worthy of your data Attacks on your data are getting trickier, and insider threats are on the rise. More than half...

Published: Sep 22, 2023

Deliver a more personalized customer experience with messaging

Customers are becoming increasingly frustrated with using phone or email for customer service. Meanwhile, talking to friends and family via messaging has...

Published: Apr 27, 2023

The call for data-centric security in a hybrid world

Over 50% of organizations globally have suffered a ransomware attack that blocked access to systems or data — and more than 20% say the affected...

Published: Sep 22, 2023

Remove barriers and reconnect with your customers

Technology has transformed consumer expectations. Now, businesses must transform too. By tackling hidden barriers that make browsing, purchasing or communication...

Published: Sep 22, 2023

Get closer to customers with conversation

You know how to build authentic customer connections. Now you can do it at scale with the WhatsApp Business Platform. Welcome to a world where...

Published: Aug 10, 2023

What creative leaders need to consider in a brand refresh.

You’re at your desk reviewing your emails, and getting ready to kickstart a new design project tomorrow. You’ve read over the project brief,...

Published: May 24, 2023

The Omnichannel Guide to Retention & Loyalty

The high expectations placed on you as a marketer never cease. Customers continue to raise the bar higher for meeting their demands. Economies continue...

Published: Aug 03, 2023

Delivering Secure Financial Services for Your Customers in the Cloud

How financial firms build stellar experiences in the cloud. From ordering takeout on an app to joining video calls, the way your customers work...

Published: Sep 22, 2023

Meet your customers where they already are

It’s time to connect with your customers on their terms and their schedules. 62% of companies surveyed don’t respond to customer emails. And...

Marketing Technology

Customer Insights: Customer Experience Testimonials

Hope is NOT a strategy: Secure your business with the Content Cloud

Get closer to customers with conversation

How Top IT and Marketing Teams Can Move from Customer Experience to Experience Innovation

Make journey mapping your secret to outstanding customer service

IDC | Data Security and Privacy Requires Trusted Platform Providers Committed to Security

Deliver a more personalized customer experience with messaging

The call for data-centric security in a hybrid world

Remove barriers and reconnect with your customers

Get closer to customers with conversation

What creative leaders need to consider in a brand refresh.

The Omnichannel Guide to Retention & Loyalty

Delivering Secure Financial Services for Your Customers in the Cloud

Meet your customers where they already are

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