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17 Ways to Get Marketing Projects Done
What keeps marketing teams from reaching for the stars and succeeding? Common culprits include a lack of time, resources, IT support and management...
Watson Order Optimizer Demo
How can retailers efficiently leverage inventory from one channel to serve another without breaking the bank?
See how IBM Watson Order...
The Evolution of IBM's Transparent Supply Chain
Many organizations face questions relative to the strategies they should put in place to thrive in a customer- centric economy and an environment...
Marketing in the Dark: Dark Social
Dark Social, explores the impact of this growing phenomenon, and looks at how companies can interact with consumers appropriately and effectively...
Industry Leaders’ Guide to Success in Omni-Channel Order Management
Understanding how to optimize Omni-Channel Order Management is key to your business’ success.
Today, consumers want seamless possibilities...
17 façons de mener à bien les projets marketing
Qu’est-ce qui empêche les équipes marketing de réussir ? Pourquoi certains directeurs marketing semblent accepter...
Guess the Impact Supply Chain Disruptions
Think you understand the financial implications of a tsunami wiping out a global manufacturer? What happens when a major distributor goes bankrupt? ...
Marketing in the Dark : Dark Data
The rise of marketing technology has in some ways shined a light into areas that were previously hard to measure: media effectiveness, engagement...
Die neue Marketing-Realität mit eConsultancy
Es kann keinen Zweifel daran geben, dass es Marketern daran liegt, neue Plattformen und Technologien zu nutzen, um ihnen dabei zu helfen, ihr...
The Road to Successful In-store Fulfilment
Customer expectations for the combined brand experience are higher than ever.
This puts more pressure on retailers to merge their physical...
